Portfolio
Topic-based case studies and work samples in ecommerce catalog strategy, merchandising, and taxonomy.
Shopify Catalog Operations & Automation
Executed Shopify catalog setup and bulk updates, plus automation for inventory-based merchandising.
Data Governance & Quality Control
Created validation rules and quality checks to prevent catalog errors and reduce rework.
Taxonomy Design
Built a governed product taxonomy with controlled values and attribute applicability rules.
Information Architecture
Designed site navigation and filter logic to improve browsing and product findability.
Product Information Management (PIM)
Modeled product data for PIM workflows: attributes, variants, enrichment, and channel readiness.
DAM to PIM Integration
Defined image metadata and mapping rules so product assets stay accurate and compliant.
Ecommerce SEO
Applied catalog SEO rules for titles, category structure, and filter URL control.
Google Sheets Catalog Operations
Cleaned vendor feeds, standardized values, flagged issues, and produced values-only exports.